About Us
The Power of Control, Returned to Your Hands
It’s a familiar story in every home: the remote control vanishes just before the big match, the puppy decides it’s a chew toy, or after years of faithful service, the buttons simply give up. That moment of frustration, of losing command over your entertainment and comfort, is universal. In that moment, you need a simple, immediate, and reliable solution.
This is where Woniry was born. We believe that getting back in control shouldn’t be complicated or expensive. Our mission is to restore that seamless connection between you and your devices—your TV, your air conditioner, your set-top box—with a single, effortless click. We provide the key to unlock your entertainment, putting the power of choice and convenience right back where it belongs: in your hands.
Our Story: An Ahmedabad Startup’s Journey Since 2016
Our journey began in 2016 in the heart of Gujarat’s vibrant commercial hub, Ahmedabad. Woniry is a proud brand owned and operated by our parent company, SHUBH ENTERPRISEE, which has guided our growth from the very beginning. We started not in a gleaming corporate tower, but from a practical operations hub, with a clear and focused goal: to solve a common problem for Indian households. We saw a market filled with consumers searching for affordable and dependable alternatives to original manufacturer remotes, which were often costly or difficult to find.
From our base, we embraced a direct and efficient business model, embodying the entrepreneurial spirit of Gujarat. By focusing on sourcing practical tech solutions without unnecessary overheads, we have been able to build a business centered on value and authenticity. For nearly a decade, we have navigated the dynamic world of Indian e-commerce, growing our expertise and our understanding of what the modern Indian consumer truly needs: technology that works, is accessible, and simplifies daily life.
Our Guiding Principles: Mission, Vision, and Values
At the core of Woniry and SHUBH ENTERPRISEE is a clear set of principles that guide our decisions, define our character, and drive our commitment to you.
Our Vision
To be India’s most trusted and accessible brand for everyday home technology, simplifying life in every household.
Our Mission
To restore seamless control and convenience to our customers by providing reliable, compatible, and affordable technology solutions, from remote controls to a curated selection of smart home gadgets.
Our Core Values
Customer-Centricity: We place the customer’s need for a simple, working solution at the heart of everything we do. Your convenience is our command.
Value-Driven: We believe in “paisa vasool.” We are committed to offering durable, dependable products at prices that are accessible to every Indian family.
Simplicity: From our plug-and-play remotes to our practical gadgets, we focus on solutions that are intuitive, easy to use, and seamlessly integrate into your daily life.
Reliability: We are dedicated to sourcing quality products and continuously improving our processes to ensure every item we sell delivers dependable performance, click after click.
The Woniry Promise: Our Commitment to You
Trust is built on promises kept. At Woniry, our commitment to you is the foundation of our brand. It’s a multi-faceted promise of quality, value, and reliability that guides every product we offer.
Seamless Compatibility
The primary function of a replacement remote is simple: it must work. We dedicate significant effort to research and testing to ensure our remote controls are compatible with the widest possible range of devices popular across India. Whether you own a TCL, Samsung, VU, Panasonic, F&D, or an Amazon Basics television, our remotes are designed to connect effortlessly, often with no programming required. This commitment is aimed at eliminating the guesswork and frustration, providing you with a plug-and-play solution that gets you back to your favorite shows instantly.
Proudly Indian, For Every Indian
As an Indian brand, we have an intrinsic understanding of the local market and the expectations of our customers. We know that true value lies in products that are not just affordable but also durable and dependable—a concept of “paisa vasool” that we take to heart. Our competitive pricing, visible across major online platforms, is not about being “cheap”; it is a deliberate strategy to make essential technology accessible to every household. This philosophy is a direct response to a market where value is a key driver for purchasing decisions.
Reliability in Every Click
We recognize that affordability should never come at the expense of quality. While some customers have faced challenges with product longevity, we are committed to building a reputation for reliability. We focus on sourcing quality materials and implementing checks to ensure that every product shipped from our facility meets a standard of performance and durability. Our remotes are built to withstand the rigors of daily use, from family movie nights to channel surfing during a cricket match. We stand by the quality of our products and are continuously working to improve our processes to ensure every click is a dependable one.
Shop with Confidence
To provide you with a secure and seamless shopping experience, we have made our products available on India’s most trusted e-commerce platforms, Amazon and Flipkart. By partnering with these leaders, we offer you the “borrowed authority” of their robust systems. This ensures you benefit from their secure payment gateways, reliable and fast delivery networks, and established customer service mechanisms, including clear return policies like the 7-day return window available on select products. Our primary distributor on these platforms, SHUBHENTERPRISEE, maintains a consistent record of service, further bolstering the confidence you can place in your purchase.
Beyond the Remote: Curating Convenience for Modern Life
Our journey began with solving the remote control problem, but in listening to our customers, we realized the need for simple, affordable, and practical solutions extended to many other areas of daily life. This understanding prompted us to expand our mission.
Woniry has since evolved into a curator of convenience for the modern Indian home. Our catalog now includes a wide array of “Smart Gadgets,” essential “Mobile Accessories,” innovative “Kitchen Items,” and even personal care products like hair straighteners and dryers. This diverse range is not a departure from our core identity but an expansion of it. Each product is selected with the same philosophy that guides our remote controls: to offer practical, reliable, and accessible technology that makes your life a little easier.
Looking Ahead: Innovating for Your Home
The world of home technology is constantly evolving, and so are we. The Indian market for smart home devices is growing rapidly, with projections indicating a compound annual growth rate of 13.2% through 2030. We are watching these trends closely and are committed to innovating in step with the needs of our customers.
While our current expertise lies in dependable infrared remotes, we are actively exploring new frontiers in connectivity, including smart remotes with voice-assist capabilities, Wi-Fi-enabled devices, and other accessible IoT gadgets. Our vision is to continue being your trusted partner in home technology, consistently bringing you the next generation of convenience and control, all while staying true to our promise of quality and value.

